VIPAWS - Loyalty Program - 1st Choice Canada
Loyalty program

Do you know our VIPAWS program? We created it to reward our loyal consumers who purchase 1st Choice Nutrition products regularly. It's a structured program, offered in collaboration with our participating retailers.

All of our 1st Choice Nutrition products are proudly made in Canada in our family-owned company plant, established since 1969. By offering 1st Choice products, you are feeding high-quality food to your pet, you promote the local expertise and support the economy of the region. Choosing products that travel less from the manufacturer to you is a great way to reduce your carbon footprint. In short, buy local, it's rewarding!


Our program details :

Our program details:

With the purchase of 12 bags, you get the 13th bag for free!

What are the terms?

  • The free bag must equal the lowest purchase amount of the 12 bags.
  • Valid on all 1.8kg bags and more of 1st Choice Nutrition foods.
  • The card is valid up to 18 months between the 1st and the 12th purchase.
  • ** Program is not applicable to wet food cans.

Structured and easy to use, our VIPAWS loyalty program is greatly appreciated by our loyal pet owners. Ask your retailer to join in and take advantage of savings today!  Please note stores with existing loyalty/rewards programs cannot be combined with VIPaws.